Inventec Appliances (Shanghai) Co., Ltd., a foreign-funded IT enterprise established in Shanghai as early as 1991, is now one of the biggest the R&D center of mobile phones and handheld devices in China. Up to now, the investment of IAC group in China is over 500 million US dollars. With its top-quality and high-tech products transporting to areas and countries all over the world, the exporting revenue of IAC Shanghai has been ranking as one of the Top tens among Shanghai enterprises. The sales revenue of IAC in 2005 is estimated to be 2.8 billion US dollars.
IAC has been taking great efforts in the research and development of high-end smart mobile phones. In 2001, IAC successfully developed the first color-screen GPRS smart phone in the world. In 2003, IAC successfully developed the smallest GPRS phone with built-in digital camera ¨C OKWAP 520, which was awarded visitors¡¯ favorite consumer goods (household electrical appliances) by Shanghai International Industry Fair 2003.
OKWAP is the IAC¡¯s own mobile phone brand for the greater Chinese market. Everything, from ID design and product function to customer services, is adapted to the local Chinese needs. The brand promotion strategy is to focus on the greater Chinese market, offering multifunctional products and expanding value-added services in Chinese language protocols, so as to establish a huge community network. This has become another differentiating core value of IAC brand management. OKWAP is now ranked as Number One of local brands in Taiwan market. IAC puts great emphasis on the development of TD-SCDMA mobile terminals in its roadmap for the next-generation mobile terminals, with an aim to promote OKWAP to be the Number One brand of digital products in China by grasping the opportunity of developing 3G mobile terminals.
IAC¡¯s core competency can be expressed as three core advantages: high-efficiency ¡°integrated management system,¡± diversified ¡°telecommunications internet terminal,¡± and innovative value ¡°customer relations management.¡± By undergoing careful organizational evolution, paying close attention to industry partners and competitors, and fully meeting market demand, IAC has the wherewithal to ensure the company maintains steady growth.
IAC has a highly efficient R&D and manufacture system, with 7,200 m2 of R&D center and 33,600 m2 of manufacture sites, 28 automatic assembly lines, and an automatic storage system. Efficient production management system, accurate automatic equipments and skilled workers make it possible for IAC (Shanghai) to ensure the monthly manufacture capacity with over one million units. IAC (Shanghai) has already been granted international quality management certificates of ISO-9001, QS9000 and ISO-14001.
With the ever-growing demand for manufacture capacity, IAC began the establishment of a new R&D and manufacture base in Pudong new area of Shanghai in 2004, with a planned manufacture capacity of three million units every month upon completion of the new base. By establishing the new R&D and manufacture base in Pudong, IAC can ensure a highly efficient logistics system with easy access to Shanghai¡¯s two airports, which serves as a great support for its aim to become a Shanghai-based world-famous IT enterprise.
